TEN C, The Emperor's New Clothes, is the revered label designed by menswear heavyweights PAUL HARVEY and ALESSANDRO PUNGETTI.
Taking its inspiration from the HANS CHRISTIAN ANDERSEN fairy tale, the concept is to look beyond what you are told (hype) to see what is truly there (reality). In the case of TEN C, that is invariably a perfectly sculptured jacket you would consider auctioning a kidney for.
Over time jackets crafted from TEN C's unique OJJ (ORIGINAL JAPANESE JERSEY) fabric will mould almost imperceptibly to its owner. Built to last a lifetime, these timeless classics, oft with a military slant, will acquire with age an individual patina to create a personal history.